Logo and Identity Design

A Logo That Captures What Makes Your Game Special

Professional logo creation that gives your arcade game a visual identity players recognize and remember, designed to work beautifully across every application.

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The Visual Identity Your Game Deserves

Logo and Identity Design creates a professional visual mark that becomes synonymous with your arcade game. You'll receive a complete logo system designed specifically for the unique demands of arcade environments and player recognition.

Instant Recognition

Your logo becomes a visual shorthand for your game's personality and experience, helping players spot and remember your game in busy arcade environments.

Versatile Application

With multiple formats and variations, your logo works perfectly on cabinet marquees, social media, merchandise, and everywhere else your game appears.

Professional Quality

A polished logo elevates perception of your entire game, making venue operators more confident and players more interested in experiencing what you've created.

You Know Your Logo Isn't Working

Maybe you created something quickly to get started, or you're using a logo that doesn't quite capture your game's essence. Either way, you're aware that your visual identity isn't supporting your game the way it should.

It Doesn't Stand Out

Your current logo blends into the background of busy arcade floors. Players walk past without a second glance because nothing about the visual identity catches their attention or communicates value.

It Doesn't Work Everywhere

The logo looks acceptable in some contexts but falls apart in others. It's too detailed for small applications, doesn't read well on cabinets, or loses impact on social media. You need something truly versatile.

It Doesn't Match Your Game

There's a disconnect between your logo and your game's actual personality. The visual identity doesn't communicate what makes your game special, creating confusion about what players should expect.

You're Embarrassed by It

When presenting your game to venues or promoting it online, you feel the logo undermines your professionalism. You know your game is better than your visual identity suggests, but fixing it feels overwhelming.

How We Create Logos That Actually Work

Our logo design process goes beyond making something that looks nice. We create visual identities specifically engineered for arcade game success, combining creative design with practical arcade market knowledge.

1

Understanding Your Game's Soul

We start by experiencing your game firsthand and having deep conversations about what makes it unique. This isn't a quick questionnaire—we invest time understanding the emotions your game evokes, the players it attracts, and the personality it embodies. Your logo needs to capture this essence visually.

2

Multiple Creative Directions

Rather than presenting a single logo and hoping you like it, we develop three distinct concepts. Each explores a different creative approach to representing your game, giving you meaningful choices and helping us understand which direction resonates most strongly with your vision.

3

Collaborative Refinement

Once you choose a direction, we refine it together. You provide feedback on what's working and what isn't, and we adjust until the logo perfectly captures your game's identity. This collaborative process ensures you're genuinely happy with the final result, not just accepting what you're given.

4

Complete Versatile System

You receive your logo in every format and variation you'll need: full color, single color, horizontal, vertical, icon-only versions, and more. We provide comprehensive usage guidelines so you'll always know which version to use and how to maintain quality across all applications.

Your Journey to a Professional Logo

Creating your logo is a collaborative process where your insights about your game combine with our design expertise. You'll be involved at every step, ensuring the final logo truly represents your vision.

Week 1: Discovery & Inspiration

We immerse ourselves in your game and have detailed conversations about your vision. You'll share what emotions you want to evoke, which visual styles appeal to you, and what makes your game different. We gather inspiration and begin conceptual exploration.

Week 2: Concept Presentation

You'll receive three distinct logo concepts, each with a brief explanation of the creative thinking behind it. We'll discuss the strengths of each direction and which elements resonate with you, helping narrow toward the perfect approach for your game.

Week 3-4: Refinement & Perfection

Working with your chosen direction, we refine every detail. You'll see updates as we adjust colors, typography, proportions, and other elements. Your feedback guides each iteration until we achieve a logo that feels exactly right.

Week 5: Delivery & Documentation

You receive your complete logo package with all file formats, variations, and a style guide explaining proper usage. We walk you through everything so you feel confident applying your new logo across different contexts and maintaining its quality.

An Investment in Recognition

Logo and Identity Design represents an investment in how players and venues perceive your game. A professional logo works for you every single time someone encounters your game, building recognition and credibility with each impression.

$4,300
USD

Professional logo design with multiple concepts, refinement, and complete delivery package

Complete Package Includes

In-depth game discovery session
Three unique logo concepts to choose from
Up to three rounds of revisions
Full color and monochrome versions
Horizontal and vertical layouts
Icon-only version for small applications
Vector files for unlimited scaling
High-resolution PNG files for digital use
Print-ready files for physical materials
Color specifications for accurate reproduction
Typography specifications and font files
Comprehensive style guide document

What Success Looks Like

A professional logo creates value through consistent recognition and improved perception. Here's what you can realistically expect as your new logo begins working for your game.

Immediate Impact

From the moment you implement your new logo, you'll notice improved first impressions. Your game looks more professional on cabinets, in marketing materials, and across social media. People take your game more seriously because the visual quality signals quality overall.

Building Recognition

Over the first few months, players begin associating your logo with their gameplay experiences. When they see your visual mark, they recognize it immediately and recall positive memories. This recognition makes word-of-mouth marketing more effective.

Venue Confidence

Arcade operators and venue managers respond more positively when your game presents itself professionally. A quality logo suggests you're serious about your game's success, making them more willing to give you premium placement and promotional support.

Long-Term Equity

As time passes, your logo becomes an asset with accumulated recognition. Players who enjoyed your game become ambassadors for your brand. The visual consistency across applications builds trust and makes each new game you create easier to launch.

We Stand Behind Our Work

Creating your logo is a partnership, and we're committed to ensuring you're genuinely happy with the result. Here's how we make that happen without adding risk to your investment.

Multiple Revision Rounds

You get up to three rounds of revisions included in your investment. We keep refining until you're truly satisfied, not just until we think it's good enough. Your happiness with the final logo is what matters.

Free Initial Consultation

Before committing to the project, let's have a conversation about your game and whether logo design is what you need right now. There's no pressure—just honest discussion about whether we're the right fit.

Implementation Support

After receiving your logo package, we remain available for questions about implementation. Need guidance on which version to use somewhere? Unsure about a color match? We're here to help you succeed.

Clear Usage Guidelines

Your style guide makes logo application straightforward, even without design experience. You'll understand proper spacing, sizing, color usage, and which variations work best in different contexts.

Getting Started Is Simple

Beginning your logo design journey involves just a few straightforward steps. Here's exactly what happens, with no hidden surprises or pressure along the way.

1

Reach Out

Contact us through the form below or email directly. Share some basic information about your game and what you're looking for in a logo. We'll respond within one business day to schedule a conversation.

2

Discovery Call

We'll have a relaxed conversation about your game, your current visual identity challenges, and what you hope to achieve with a new logo. This helps us understand whether logo design is the right solution for your current needs.

3

Project Agreement

If moving forward makes sense for both of us, we'll send a clear project agreement outlining deliverables, timeline, and investment. You'll know exactly what to expect before committing anything.

4

Create Together

We begin the collaborative design process, keeping you involved at every stage. Within five weeks, you'll have a professional logo that truly represents your game, complete with all files and guidelines for confident implementation.

Give Your Game the Visual Identity It Deserves

Let's create a logo that captures your game's essence and works beautifully across every application. Start with a no-obligation conversation about your vision and how we can bring it to life.

Start Your Logo Journey

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